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LG Electronics is bringing architects, engineers and contractors the utmost in design flexibility and installation versatility for modern building projects with its next-generation air conditioning and control systems showcased at the American Institute of Architects (AIA) 2018 Conference on Architecture Expo, taking place in New York, June 21-23 (Booth #1823). Spotlighting how advances in HVAC technologies give architects new creative design solutions, AIA Expo marks the premiere of the latest video case study in LG's Project Profile Series, featuring the upscale boutique Marlton Hotel in Lower Manhattan. The unique project features LG's award-winning LG Multi V VRF system, known for its incredible energy efficiency, high performance and flexibility in design and installation options. It was selected for the architecturally-significant Marlton Hotel, based on design versatility and overall efficiency as well as the ability to provide occupants the freedom to control their precise comfort level. LG's VRF system helped preserve the architectural integrity and charm of the original, intricate design details of the nine-story structure such as herringbone-wood floors, crown molding, marble bathrooms and brass fixtures. The system also maximized space utilization, a key criterion from the building owners, allowing the Marlton to create an open, airy rooftop space for guests to enjoy in the heart of Greenwich Village. "LG is dedicated to advancing the HVAC industry with limitless vision, innovative technology and flexible connectivity solutions for today's modern residential and commercial building projects, all of which are featured at this year's AIA Expo," said Kevin McNamara, senior vice president, Air Conditioning Technologies, LG Electronics USA. "LG's unparalleled commitment to providing cutting-edge technology, along with the tools and resources to deliver a complete, end-to-end solution to our architect, engineer and contractor partners, is our top priority."