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CENTRIA Introduces Allura
New coating system and color series adds to company’s wide selection
Moon Township, PA — CENTRIA, an industry leader in the design, development and manufacture of architectural metal wall and roof systems, introduces Allura, a new premium PVDF coating system featuring a matte, low-gloss finish combined with a subtle, aggregate texture. The first color palette in the system is the Terra Cotta Color Series, which includes five warm, earth-tone colors.
“At CENTRIA, having a wide selection of coatings and colors is just as important as offering architects an extensive selection of architectural metal wall products,” said Rick Brow, Director of Marketing, CENTRIA “Allura is the latest innovation of our coil coating capabilities to provide an interesting aesthetic option, helping architects and building owners to further reimagine metal.”
Allura is highly durable and may be applied to a number of substrates, including aluminum, galvanized steel or Galvalume® coated steel. The coating provides excellent UV resistance and exceptional color retention, along with resistance to chalking and chemical degradation. It’s also a low-maintenance coating that will provide exceptional dirt and stain resistance, helping to ensure a building looks great for years to come.
Allura is available exclusively for CENTRIA’s Formawall® Dimension Series®, Profile Series, Versawall® and Versapanel® product lines. Available colors include Adobe, Lava Rock, Sienna, Clay and Sedona.
For more information about the Allura Coating System, call 800.759.7474, email info@CENTRIA.com or visit www.CENTRIAperformance.com/allura.
CENTRIA innovations in architectural metal wall and roof systems are helping building teams around the world reimagine the building envelope. From inspiration through installation, CENTRIA provides the highest level of expertise including service and support from an elite Dealer Network. Based in Pittsburgh (Moon Township, Pa.), our metal architectural systems are the perfect combination of science and aesthetics, offering advanced thermal and moisture protection, the broadest spectrum of design options, truly integrated components, and superior sustainability. We invite you to explore the limitless possibilities metal provides for your next project and to reimagine metal at www.CENTRIAPerformance.com or like us on Facebook.