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Dallas, Texas, and Santa Clara, Calif. — April 18, 2016 – ParkHub has announced a partnership with VenueNext to use the latter's platform in managing parking operations at ParkHub customers venues. This includes ParkHub's equipment and software solutions built for the unique needs of parking lot attendants and operators.
As the first step in the partnership, VenueNext, a technology company transforming the way people around the world experience venues, officially rolled out ParkHub's product lines at Levi's Stadium in December 2015. This followed successful testing at various events at Levi's Stadium throughout 2015.
"Our primary goal is to give fans a better experience, and getting them to the stadium and parked as efficiently as possible is a big part of that," said Jim Mercurio, vice president of stadium ops and general manager, Levi's Stadium. "Working with ParkHub is another way we can enable fans to customize their experience by enabling parking lot attendants to accept payments and validate QR/bar codes from pre-purchased parking reservations, all while speeding up the process for parking customers."
"Our mission is to transform venue experiences by tying isolated systems in a venue together and presenting these experiences to guests in a seamless mobile interface," said John Paul, CEO and founder, VenueNext. "Integrating with an innovative and complete parking management company like ParkHub gives guests an even better mobile parking experience and the large venue owner a more comprehensive real-time data view of everything parking-related during that event. We look forward to working together to take this added benefit to other venues."
VenueNext's technology platform improves guest experiences and maximizes venue profitability by giving venue operators access to information that's never been possible before. By tying together isolated venue systems, VenueNext helps venue operators make real-time, data-driven decisions, and then seamlessly surface these through a context-aware mobile app. Just last year, VenueNext closed $11.5 million in funding from Causeway Media Partners with participation from Live Nation Entertainment, Twitter Ventures, HP Aruba, and other strategic investors.
ParkHub's parking management system enhances the VenueNext platform by feeding real-time information about parking inventory, transactions, and traffic flow into the VenueNext dashboard. This gives venue operators the control they need to choreograph all aspects of the guest experience — even before entering the venue.